Driving Heineken’s Vision to Be the World’s Most Connected Brewer
- Pick-An-Idea Social Media Marketers
- May 24
- 1 min read
In 2020, Heineken NV, the renowned Dutch brewer, unveiled its forward-looking EverGreen strategy—a transformative initiative designed to boost agility and resilience. At the heart of this strategy lies a bold ambition: to become the most connected brewery in the world.
Comments